S5 Business Coaching
This is about helping business owners and managers to clarify their goals, raise their awareness, find their own solutions and act on them, through a structured coaching relationship. The coach's expertise lies in the process rather than in providing answers.
Who it's for
Coaches working with business owners, managers and teams.
What you need to show
- S5.1
Explain the coaching approach and how it differs from other forms of support, and agree a coaching contract covering goals, process, confidentiality, duration and costs
- S5.2
Help the client clarify their goals and what success will look like
- S5.3
Use questioning and active listening to raise the client's awareness and help them generate options
- S5.4
Challenge the client's assumptions and limiting beliefs constructively
- S5.5
Select and use coaching models and tools suited to the client and the goal
- S5.6
Create a positive coaching experience that is welcoming, participative, non-judgemental and focused on action
- S5.7
Hold the client accountable for agreed actions while respecting their autonomy
- S5.8
Recognise when the client needs a different form of support (for example advice, training or therapeutic support) and refer them
- S5.9
Review progress and impact with the client
- S5.10
Use supervision to reflect on and improve your coaching practice
What you need to know and understand
- S5.K1
The principles of coaching and the evidence for its effectiveness
- S5.K2
Coaching models (for example GROW) and tools
- S5.K3
Questioning, listening, feedback and challenge techniques
- S5.K4
Theories of motivation, goal setting and behaviour change
- S5.K5
The boundary between coaching and counselling or therapy, and how to recognise mental health concerns
- S5.K6
Contracting and ethics in coaching, including recognised professional codes
- S5.K7
Coaching teams and leaders in small businesses
- S5.K8
How to measure the impact of coaching
Evolved from
Business Support 4 (coaching as a mode of support).